About Us

The Happiness Portal has been inspired by the vision of HH Sheikh Mohammed Bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai; to not only make Dubai the smartest city, but also the happiest city in the world.

Therefore HH Sheikh Hamdan Bin Mohammed Bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of Dubai Executive Council has implemented the Happiness Meter Initiative to interactively measure the happiness of Dubai’s citizens, residents and visitors especially when they interact with Dubai Government services. Happiness meters have been installed at most government entities which are connected to a central network operated by Smart Dubai Government Establishment that analyze the meters and send regular reports to Dubai Executive Council to identify the geographical and government zones that are the happiest and most satisfied with their services.

Happiness can be measured at two levels: your website or service centre. On your website, this can be implemented on an application level or transactional level. For service centres, SDG will provide you with the native Apple or Android app to be installed on your smart tablets.

The aim of Happiness Portal is to outline the requirements for entities from both government and private sectors to sign up for the Happiness Initiative and be part of measuring happiness of Dubai's visitors & residents​. Registration requirements and integration documents and forms are available to download here. Should you still need further information, please contact hmsupport@digitaldubai.ae